Each month, Dr. Lou Shuman consults with a dental digital marketing specialist to discuss the latest developments in SEO strategies, website optimization, social media trends, online reputation management, marketing and more.
This month, Dr. Shuman sat down with Ian McNickle, MBA, partner and co-founder of WEO Media, to talk about online dental practice marketing and the benefits of search engine optimization (SEO) and pay-per-click (PPC) advertising.